Officially started in October 2020, Indulgence Bakery strives to provide the highest quality desserts using the freshest, local (when possible) ingredients.

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Hi, I’m Alex!

Alex was born and raised in upstate NY. She attended Endicott College in Beverly, MA where she got her degree in Business Management and minored in Events Management. The travel bug was sparked in her after a study abroad semester in Australia and after college, she moved to Boston to work for the well-known travel company, EF Education First. After a few years traveling and living in different cities, including a 2 year period in Lucerne, Switzerland, Alex returned to NY to pursue her baking passion full-time.

Alex loves all things pink and sparkly and conveys that in her baking with fun colors and generous use of sprinkles.

Her favorite part about baking is making treats that will bring a smile to someone’s face. She loves to make desserts that not only taste amazing but look beautiful too.